both Facebook and Instagram. What is Facebook Business Manager and how can it help your company? Creating a Facebook Business Manager account is the recommended option in these cases: If you have to request access to pages or advertising clipping path service accounts of your clients as an advertiser or analyst. If you need more than one ad account . With this tool you will be able to create independent advertising accounts for each client or each company, use different payment methods for the advertisements and organize the performance reports of your advertising according to objective. If you work as a team . If you collaborate with a marketing team,
you can use Facebook Business Manager to assign and manage permissions. You can give different levels of access to the ad accounts and Pages you manage and see who is working on each of them. You can also use this tool to give access to providers and partners to help create, publish or manage your pages or your ads. If you need statistics and reports on the performance of your ads. With Business Manager you can track the performance of your ads across different ad accounts and get reports on the assets and people running your business. If you are concerned about the security of your company on Facebook .
In addition to protecting your privacy, Facebook Business Manager is rolling out new protection tools through its security center to ensure you remain in control of your Pages and ad accounts at all times. It is also important to clarify that Facebook Business Manager and Facebook Business Suite are not the same. Both are Facebook tools aimed at marketers, but the latter includes options for communicating with your followers, doing lead nurturing , scheduling posts, and more. How to use Facebook Business Manager To create a Facebook Business